I hope you enjoy reading my blog outlining my thoughts on the iGaming industry, affiliate marketing in the online gaming marketplace, where it is heading and what we should be doing to improve things in our industry. At this website, you will also find valuable information relating to Affiliate Management that TAG Media offers both operators and affiliates in the iGaming space.
You’ll also bear witness to discussions on most every sport imaginable and my various random muses, all found at my Blog. Feel free to comment on anything and for anyone interested in discussing matters in more detail, please feel free to Contact Me.
My name is Tom Galanis, and I am, at least in my working life, an iGaming Marketing Consultant. I was born and raised in South East England and via Leeds, London and Marbella, I now find myself back home with my wife Rachel and two daughters in the Garden of England. I have a Bachelor’s Degree in History and a Master’s Degree in Advertising & Marketing, both from the University of Leeds.
I started life in the gaming industry in 2005 when I took my first role at Victor Chandler. Since then I’ve progressed through the online marketing channels at Victor Chandler and bet365 to become a Director at and owner of GameOn Affiliates, an affiliate marketing agency servicing online gaming clients the world over. GameOn Affiliates was sold and amalgamated in to TAG Media, a leading iGaming Consultancy, in 2015.
I wound up in online gaming through my love of all things sport and an interest in marketing. Football (Soccer), Football (with your hands), Rugby, Cricket, Darts, Golf, Motor Racing, Elephant Polo – you name it, I’ll tell you all about it.
I’d like to say I play as much as I watch, but skill levels and fitness aren’t what they used to be. I’ve taken a semi-footballing retirement, and made the step up to management. I’m now an FA qualified coach. Speaking of coaching, I now do a bit of that for up and coming iGaming affiliate managers.
I absolutely love life in the gaming industry, and am really enjoying the fascinating scope and range of ideas and businesses that an iGaming consultant comes in to contact with. Whilst my focus is naturally on all things affiliate marketing, my time running both GameOn Affiliates and latterly TAG Media has been spent understanding the ins and outs of iGaming businesses, building a vast understanding on the entire marketing spectrum in general. My aim is to provide clients with high quality consultancy services to ensure excellent returns on investment and a fantastically run affiliate and marketing programs. Get in touch via the Contact Me page to have a chat through your requirements.
Beyond consultancy services, I also offer bespoke and structured iGaming Affiliate Management Training services and industry insight through presenting and speaking at the iGaming conference circuit in Europe and America, as well as featured articles in a wide array of industry publications, recently including iGB Affiliate, Intergaming, Gambling Insider and eGaming Review.