Your Greatest Decade

So the Noughties are coming to an end tonight and it’s made me think about the best decade of my life to date. Now, despite a few grey roots, I’ve lived in only 3 decades and am torn between the Eighties and the Noughties as my pick.

The 80s were great for me as the decade I grew up in as a child. Nothing mattered at all besides great children’s TV (I’m thinking Postman Pat, MASK, He-Man, Thomas the Tank Engine, Thundercats etc), but I’m certain for a few elder folk, it probably wasn’t the greatest time (let’s face it, the music sucks on reflection). The 90s was an interesting time, but for most of it I was an obnoxious little teenage sh*t when obviously everything was pointless and not worth doing. The Noughties have been good… student days, meeting the love of my life and the start of a career. Though it is also the decade that I’ve realised that Britain and most of the rest of the World is falling apart (had I been aware of anything besides wondering how Cringer did manage to turn in to Battlecat and wallowing in my own self pity when I was younger, I may have come to this conclusion before, although I cannot confirm!). As I was blind to it all, the 80s wins it for me!

How about you old timers?

I’m interested to see how choice differs from country to country.

Happy New Year and New Decade to you all! Here’s to the Tens!

EGR Live – a success!

I’ve got to say, a few people were calling it same old, same old, but for me, EGR Live was a great show, particularly as it was a first attempt and the fact it was free. Some really good panel sessions and a very good presentation by Foviance’s Catriona Campbell. She is doing a lot for raising the profile and importance of understanding consumer behaviour patterns in the gaming industry and well worth meeting with if you ever get the chance.

It may be an area that operators could use to understand what subliminally turns on an affiliate’s mind, though I have made solid hypotheses on the potential findings. It is certainly an area that operators could tap in to in partnership with their affiliates to better construct player profiling according to keyword search or promotions and I’m definitely keen to gauge Catriona’s thoughts on this in some more detail.

Another success was the Affiliate Exit Strategies panel, packed to the brim with top notch industry alumni Mark Blandford, Bjorn Evers, Ian Sims and Graeme Levin. Despite the remarkable collapse of the infrastructural panel (the table collapsed!), the panellists provided a lot of great advice to affiliates keen on understanding the ins and outs of selling portals and domains, what is required in terms of due diligence and the kinds of positions and advice you need to foster in order to make a profitable sale.

You should also look out for (and soon to be, for me the best looking Social Networking gambling application I’ve come across. It’s currently only at the Beta stage, but for me it’s got everything going for it. Watch this space!